Maia Jenkins| Consumer Goods Technology

Maia Jenkins

Editor

Author Profile

Maia Jenkins is an editor at CGT. She is originally from the U.K. but now based in the U.S. on the Gulf Coast. Prior to joining EnsembleIQ, she worked as a content manager and features writer for the HR media platform People Matters. She also helped found their digital learning platform, BeNext. As a freelancer, she has worked across various industries including retail, luxury goods, food and beverage and people and work technologies. In addition to writing, she spent many years in the education sphere, teaching and doing curriculum design for both adults and children in schools and businesses across Europe. She holds a MA from University College London and a BA from King's College London.

ARTICLES BY THIS AUTHOR

1/9/2024
General Mills, Del Monte, and Dreyer’s to Pioneer In-Store Smart Cart Advertising via Instacart
The brands are among the first set to participate in Instacart's pilot program, showcasing digital advertisements on its AI-powered smart carts within the store.

Maia Jenkins
1/4/2024
Nissin Foods Names Brian Huff New CEO and President
Nissin Foods has announced the appointment of former Kellogg’s exec Brian Huff as president and CEO, effective immediately. Huff takes over from Mike Price, who is retiring after serving in the position since 2018.

Maia Jenkins
1/2/2024
Unilever Reshapes Beauty Portfolio Through K18 Acquisition and Elida Sale
Unilever is continuing to optimize its brand portfolio with the purchase of premium hair care brand K18. Meanwhile, the company is selling off personal care brand, Elida Beauty.

Maia Jenkins
12/28/2023
Resilience Through Change: Lessons From Organic Valley's CIO
Recently, Ron Gilson, Organic Valley CIO sat down with CGT’s editor-in-chief, Lisa Johnston to offer perspectives on building robust CPG ecosystems, touching on user buy-in and technological foundations to the critical role of data quality and artificial intelligence.

Maia Jenkins
12/18/2023
From Risk Mitigation to Value Creation: Transformative CPG Go-To-Market Strategies
In this webinar transcript, learn from Paul Tabet, ex. commercial, sales VP, PepsiCo, about how leading CPG companies are developing transformational GTM capabilities to stay agile and relevant in the face of widespread industry changes.

Maia Jenkins
12/14/2023
GE Appliances Elevates Contextual Commerce with Dynamic CPG Discoverability
GE Appliances is bringing CPG discoverability to its products in partnership with Kroger. The new feature will tap into smart appliances to offer users recipe inspiration while cooking.

Maia Jenkins
12/19/2023
Adapting and Excelling: Insights from Tata Consultancy Service’s Saurabh Atri
As part of the CGT/RIS Executive Council, Saurabh Atri brings a deep understanding and enthusiasm for retail and consumer goods technology to the table, offering a unique lens through which to navigate the challenges of an industry in constant motion.

Maia Jenkins
12/12/2023
Tech Transformation Video: The Kraft Heinz Company's Linda Roman on Tech and Sustainable Packaging
Linda Roman, associate director of packaging ESG & technology at The Kraft Heinz Company, discusses sustainable packaging innovations and taking collaborative action across the value chain.

Maia Jenkins
12/12/2023
The Kraft Heinz Company's Linda Roman on Collaborative Approaches to Sustainability
Learn how Kraft Heinz is tapping technology and collaborating across the value chain in the pursuit of sustainable packaging goals.

Maia Jenkins
12/12/2023
PepsiCo Aims To Boost Brand Engagement Via Sam's Club's Retail Media Video
The consumer goods giant is set to leverage new full-funnel video advertising technology from Sam's Club retail media platform, MAP.

Maia Jenkins