Lisa Johnston
ARTICLES BY THIS AUTHOR
- 8/17/2020
Diageo Picks Up Ryan Reynolds’ Spirits Brand
Diageo will acquire Aviation Gin and Davos Brands in a potential $610 million cash deal. - 8/16/2020
Comfort and Style Rule for Top 10 Fastest-Growing Retailers
Inc. has released its list of the fastest-growing private companies, and it’s a good year for brands targeting the new teleworking consumer (who may be just a little stressed out). - 8/13/2020
Kraft Heinz Turnaround Marches On with New Leadership Additions
The Kraft Heinz Company bolstered its leadership team as part of the next phase of its turnaround strategy, naming a new president of U.S. sales and a new U.S. chief growth officer. - 8/10/2020
The Silver (Stream)lining of SKU Rationalization
Beyond reducing costs and simplifying operations, SKU rationalization is playing a vital role in improving the supplier/retailer relationship during an especially complex moment — and it may even pave the way for new innovation. - 8/10/2020
Coca-Cola’s Largest Bottler Moving to Open Hybrid Cloud
Coca-Cola European Partners (CCEP) has tapped IBM for a multi-year agreement to unlock additional operations and efficiencies through data. - 8/9/2020
Fast-Moving CG Execs: Ocean Spray, Clorox, Tyson, 3M, ZenWTR, Sauer
It's been a busy time of new roles in the consumer goods industry, so we've rounded up some of the latest appointments and promotions. - 8/9/2020
Yankee Candle Gets Personal with New Commerce Partnership
Yankee Candle is deepening customer relationships with its new subscription service partnership. - 8/5/2020
Edgewell Picks Up CREMO
The addition of CREMO’s “barber-grade” beard, hair, shave prep and skin care products will complement such other Edgewell brands as Jack Black and Bulldog. - 8/4/2020
Clorox Promotes Rendle to CEO as Sales Soar During Pandemic
Clorox president Linda Rendle has been elevated to CEO and will join the board of directors, taking the reins as the company navigates the challenges of meeting sky-high demand during the pandemic. - 8/2/2020
Share of Voice in Harmony: How NBG Home Found its Single Source of E-Comm Truth
When it comes to developing e-commerce authority, coordination between teams is paramount to success. Learn how NBG Home implemented new solutions to increase results and visibility into its organizational.
