ARTICLES BY THIS AUTHOR
- 8/2/2022
Enhancing Conversational Commerce With CPaaS
How CPGs can benefit from a single omnichannel communication platform. - 7/20/2022
Henkel Lifts Veil on Tech Advancements, Expands Automation in Logistics Hub
The logistics hub in Bowling Green, Kentucky, has transformed over the last three years, following a $70 million investment. Learn more. - 7/18/2022
PepsiCo Beverages North America Building ‘State-of-the-Art’ Manufacturing Facility
The project is part of PepsiCo’s 75-year investment in the Denver community and will hold three times the capacity of its current facility — PBNA’s largest U.S. plant yet. Learn more. - 7/7/2022
Top Consumer Goods Companies to Work For
LinkedIn recently launched its Top Companies: Industry Edition, highlighting the best places to grow careers across a series of industries, including consumer goods. Learn more. - 7/4/2022
Unilever Taps Biotech for a More Sustainable Supply Chain
The company is partnering up to jointly invest $120 million in commercialized plant-based alternatives to feedstocks like palm oil and fossil fuels. Get the details. - 6/27/2022
P&G’s David Dittman on Implementing a Data-Focused Strategy for Creating Brand-Obsessed Consumers
David Dittman, VP of data analytics and chief analytics officer at P&G, joined the loyalty conversation at this year’s Analytics Unite event in Chicago. Learn more. - 6/16/2022
Chobani Races Into Metaverse Experiment With Roblox Event
Chobani is inviting participants to race through a virtual galaxy that includes Chobani Oatmilk spaceships making deliveries to planets. Winners get leaderboard rankings and rewards such as custom merchandise. Get more details. - 6/13/2022
Mars Names Ikdeep Singh Global President of Pet Nutrition
In the new role, Singh will be responsible for growing the pet portfolio across 50 global markets, which accounts for about 400 million pets served. Get more details. - 6/8/2022
P&G Levels Up Manufacturing With Machine Learning and AI
The Procter & Gamble Company is overhauling its manufacturing, looking to reduce costs, improve productivity, and increase consumer satisfaction. Get the details.