Root Man

ARTICLES BY THIS AUTHOR

11/30/2007
SMB Award
Ruiz Foods mazimizes market share and promotional dollars

Root Man
11/30/2007
Leading Supply Chain Traits
A consumer goods perspective

Root Man
11/30/2007
Customer Management Award
Johnson & Johnson revitalizes trade promotion processes

Root Man
11/30/2007
Supply Chain Award
Procter & Gamble learns the value of a good forecast

Root Man
11/30/2007
Reinventing the Wheel
C&S Wholesale Grocers remodels forecasting process

Root Man
11/30/2007
Consumers Dream Of A Green Christmas
The environment is increasingly on consumers' radar screens, according to the 22nd Annual Holiday Survey of retail spending and trends, commissioned by Deloitte.

Root Man
11/30/2007
Consumer Goods Industry and Innovation Awards Categories
Recognizing consumer goods companies for excellece in innovation, technology and business strategies.

Root Man
11/30/2007
Coke Gives Back
This holiday season,the Coca-Cola Company is donating 100,000 gifts to the Marine's Toys for Tots Foundation and is asking consumers to help make that number grow even larger.

Root Man
11/30/2007
Nike and Levi's Partner On Men's Only Collection
To further define the sport-fashion market, Nike Inc.'s Jordan Brand division and Levi Strauss & Co. form a collaborative partnership to create a limited number of toe-to-head fashion packages for collectors and fans of both brands.

Root Man
11/30/2007
CGT Web Connection Series -- December 2007
Today's ever-evolving value chain can cause consumer goods manufacturers to struggle with tracking materials and assets and meet the visibility and tracking requirements of their customers.

Root Man