ARTICLES BY THIS AUTHOR
- 11/24/2008
Consumer Goods Registry: Housewares and Appliances
Top-performing housewares and appliancescompanies by annual revenue. - 11/24/2008
Coca-Cola Counts Calories
A new effort aims to communicate important consumer information and continues the company's "Live Positively" philosophy. - 11/23/2008
Coty, Nestle Bolster Access to Market Insights
Both companies announce multi-year technology and services agreements to better track consumer, shopper and market trends. - 11/23/2008
Nash Finch Manages Transportation Operations
The company owns and operates a base of retail stores, primarily supermarkets under the Econofoods, Family Thrift Center, AVANZA and Sun Mart trade names. - 11/23/2008
Tips for Sustainable and Optimized Logistics
How fleet and logistics managers can greatly impact their enterprise in the cause of sustainability, while simultaneously protecting and even enhancing profitability. - 11/20/2008
Heinz Optimizes Product Assortments
The marketer of ketchup, condiments and sauces relies on a unique process of virtual shopping to select product packaging and optimize assortments on retail shelves. - 11/20/2008
PepsiCo to Invest $3 Billion in Mexico
Approximately $2 billion of the investment includes funding for R&D, manufacturing and distribution, marketing and advertising activities. - 11/18/2008
Nestle Opens Customer Innovation Campus
The launch underlines the importance that Nestl attributes both to R&D and to the out-of-home business, one of its four strategic growth areas. - 11/18/2008
Kellogg Deploys Wireless Vehicle Management System
The implementation is part of Kellogg's strategy to adopt best practices aimed at improving safety, increasing productivity and reducing costs in their workplace.