ARTICLES BY THIS AUTHOR
- 3/17/2009
Catching up with Timothy McCreery, VP Sales & Marketing -- Retail, Precision Foods Inc.
<em>CGT </em>Executive Editor Kara Romanow gets McCreery's take on the factors and practices that are preventing efficiency between retailer and manufacturer collaboration, and how to create better synergies. - 3/17/2009
Orvis Reels in Inventory Productivity Benefits
With such a broad assortment of products across multiple categories, inventory productivity was a tremendous challenge for this direct marketer. - 3/17/2009
Hasbro Adds Texting to Clue
The new optional text messaging feature transmits game shaping intelligence to Agents Plum, Scarlet, Mustard and the other CLUE characters. - 3/17/2009
R.J. Reynolds Creates New Product Supply Chain
To support the growth of new-to-world products with uncertain demand, R.J. Reynolds realized it could not rest on its laurels, and an innovative approach to the supply chain would have to be developed. - 3/17/2009
Warburtons is One Step Ahead of Demand
Since bakeries require production before orders are confirmed, Warburtons was challenged to find an accurate forecasting solution to improve its planning. - 3/17/2009
Avon's Global Makeover
The restructuring program will focus on Avon's global supply chain operations. - 3/17/2009
Driscoll Strawberry Associates Keeps its Supply Chain Fresh
Driscoll Strawberry Associates' mission is to grow and supply the best berries in the world. Using a mobile solution to keep goods moving and satisfy complex traceability has created more efficiency for its supply chain. - 3/17/2009
Pepsi Bottling Group Achieves Optimization Success
Increased complexity in the bottling landscape and the competitive nature of the bottling industry required Pepsi Bottling Group to take a new approach to production sourcing. - 3/17/2009
Lance Plans Demand with Confidence
Lance Inc. satisfies the hunger for demand visibility in its DSD operations. - 3/17/2009
Pepsi Signs ROCKSTAR Deal
The new agreement is expected to give Pepsi an immediate boost in the fast-growing energy drink category.