ARTICLES BY THIS AUTHOR
- 5/23/2010
LG Electronics Names Two Customer-Focused SVPs
The executive appointments are expected to maintain best-in-class partnerships with the company's retailers. - 5/20/2010
General Mills Re-Launches Successful Lifestyle Web Site
The new design and content seek to turn it into the No. 1 online resource for Latina moms. - 5/20/2010
The Inventure Group Announces Name Change
The new name, Inventure Foods Inc., is intended to better reflect the company's strategy over the last three years. - 5/20/2010
PepsiCo to Invest $2.5 Billion in China
The investment will support new manufacturing facilities, increased research and development capabilities, expanded agricultural efforts and brand-building initiatives. - 5/19/2010
P&G Leverages Shopper Insights for New eStore
For theCG company, direct-to-consumer selling has become a necessity as the competition against retail store brands heats up. In effect, P&G and PFSweb are testing innovative e-commerce concepts to unlock growth for online sales of consumer products. - 5/17/2010
Newell Rubbermaid Unlocks Business Analytics Benefits
Newell Rubbermaid uses analytics from SAP to optimize procurement, reduce inventory and ensure compliance across the company. - 5/17/2010
Kraft Puts Open Innovation Strategy to Action
The innovations are expected to benefit product quality, food safety, and health and wellness. - 5/17/2010
Kellogg, Coke, Nestle Partner for a Healthier America
Food and beverage manufacturers pledge to reduce 1.5 trillion calories by 2015. - 5/16/2010
Top Supply Chain and IT Investments
A new IDC Insights survey reveals that improving product quality is the most important supply chain initiative in 2010. Find out what else manufacturers and retailers identified as their top initiatives and investments. - 5/12/2010
Sunny D Throws a Healthy TPM Punch
Sunny Delight Beverages Co.explains how it is leveraging TPM to improve customer profitability, using atool throughout the finance, product supply andlogistics functions.