ARTICLES BY THIS AUTHOR
- 1/31/2012
2012 Readers' Choice: Business Intelligence
The Top 8 providers of a point software solution or a software suite for Business Intelligence, including analytics, data warehousing, etc. - 1/31/2012
Pfizer Launches Web Site for Consumers
The makers of Centrum multivitamins announce the launch of its new web site that provides tools and personalized information to make confident nutritional and lifestyle choices. <br /> - 1/31/2012
Next Generation ERP
2011 has been a pivotal year for ERP software. A new generation of solutions has emerged. Michael Griffiths, Microsoft Business Solutions global retail & distribution product director, explains how these systems are putting powerful yet cost-effective capabilities into the grasp of CG companies. - 1/31/2012
2012 Readers' Choice: Trade Promotion Management
The Top 8 providers of a software solution for trade promotion effectiveness, including traditional TPM, promotion analytics, price management, trade promotion optimization, etc. - 1/31/2012
Driscoll's Builds Stronger Brand Equity
Driscolls wanted to create a stronger connection between its berries and consumers. To help engage consumers on a more personal level, Driscolls created a traceability program called Follow Us To The Farm, which is accessible via the www.driscsolls.com web site.<br /> - 1/31/2012
Moms Inspire Kimberly-Clark
Huggies' MomInspired grant program provides seed capital and resources to help fund women-owned business startups and new product innovations inspired by personal motherhood challenges and experiences. - 1/31/2012
2012 Readers' Choice: Editors' Picks
This years Readers Choice survey spans 10 categories, but some companies do not fit snugly into any one group. In response, we created the Editors Pick section to recognize solutions and service providers that are making a difference in the consumer goods industry and should be dually noted. - 1/31/2012
Philips Sells Senseo Coffee Brand to Sara Lee
<div>The partnership is expected to increase breakthrough innovation and expand the geographic footprint for SENSEO.</div><br /> - 1/31/2012
2012 Readers' Choice: New Product Development & Introduction
The Top 10 providers of a suite of software application or point solution for product management, including new product development, formulation, packaging, introduction and launch. - 1/31/2012
2012 Readers' Choice: Supply Chain Planning
The Top 5 providers of a suite of software or point solution for Supply Chain Planning, including demand forecasting, distribution, inventory optimization, etc.