ARTICLES BY THIS AUTHOR
- 2/23/2014
Finding Inspiration
<em>CGT</em> Executive Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue. - 2/23/2014
The Thrill of the Start-Up
"Everything I need to know... I learned in kindergarten," wrote author Robert Fulcrum. For Amanda Klane and Drew Harrington, those lessons included getting to know your fellow five-year-olds. Fast forward 18 years, and the former classmates would reunite to embrace the roller coaster ride that accompanied the launch of their fast-growth company, Yasso Frozen Greek Yogurt. - 2/23/2014
2013 Consumer Goods Business & Technology Leadership Conference
A recap of the event's insightful presentations that explored the role that collaboration can play in advancing projects in supply chain, sales and marketing, analytics, data sharing and more. - 2/23/2014
General Mills Grows C-Store Product Portfolio
While General Mills is well-known around the world for its familiar products available on grocery store shelves, it's a lesser known fact that one of its key businesses is the Convenience & Foodservice division, which is focusing on bringing innovative new products to key growth channels. - 2/20/2014
Snyder's-Lance Taps Consumer Trends for Latest Products
These launches are being supported by a significant increase in marketing focused on relevant social engagement with consumers and memorable campaigns. - 2/20/2014
Miller64 Adopts New Voluntary Nutritional Labeling
MillerCoors hopes to eventually expand its adoption of the voluntary nutritional labeling, but will start with Miller64 to learn more about consumer reaction before making additional decisions. - 2/20/2014
Avon Brazil to Sell Select Coty Products
Avon's strong direct sales footprint, broad geographic coverage and extensive service model in Brazil will give Brazilian consumers improved access to an expanded portfolio of fragrances. - 2/20/2014
HighJump Software Achieves Anheuser-Busch InBev Certification
For independent Anheuser-Busch InBev (ABI) distributors, this certification demonstrates that HighJump RCOD has met the highest requirements from ABI in terms of security, functionality and ability. - 2/18/2014
The 50 Most Innovative Companies
A new list of The Worlds 50 Most Innovate Companies features widely recognized global brand names, like Nike and Levi Strauss, alongside small companies that are only now known in their countries of origin. Find out why these 13 consumer goods companies made the list. - 2/18/2014
Kimberly-Clark Improves Promotion Execution Rate
Kimberly-Clark, suspecting its compliance rates were hovering around 15 percent to 50 percent, saw an industry-wide opportunity to increase collaboration with its retail partners and improve the current promotional compliance standards.