Alarice Rajagopal
ARTICLES BY THIS AUTHOR
- 2/13/2017
Ivyrevel, Google Turn Smartphones into Dress Designers
Digital fashion house Ivyrevel is introducing custom-made fashion for everyone — with designs made by the shopper's smartphone. - 2/8/2017
Popchips Streamlines the Snack Aisle Using TPM, BI
Implementing a solution from CPGToolBox enabled the snack manufacturer to gather key business intelligence surrounding its Ridges product launch in 2016. - 2/7/2017
ALDO Group Launches Retail S&OP Process
The global creator and operator of footwear and accessory brands, deployed Logility Voyager Solutions as the foundation for the its sales and operations planning and supply chain transformation initiative to better serve its customers across multiple channels. - 2/7/2017
K’NEX Celebrates 25 Years with a New Look
K’NEX Brands celebrates its 25th anniversary by introducing a new look and feel to the brand including a refreshed logo, tagline, website and package design. - 2/5/2017
10 Tips for Measuring Online Brand Performance
Nielsen and Profitero identify 10 tips and insights to help consumer brands create a successful e-commerce strategy in 2017. - 2/5/2017
Activision Blizzard Launches Consumer Products Division
The newly created division will be run by veteran Mattel and Disney executive Tim Kilpin, who was appointed CEO and president. - 2/1/2017
Research Forecasts Growth in Digital Food Shopping
Initial findings from this study show that within the next decade, online food shopping will reach maturation in the U.S., far faster than other industries that have come online before. - 1/31/2017
Crocs Improves Retailer User Experience
Crocs enlists a new platform designed to give retailers greater visibility into Crocs product lines, provide real-time access to inventory, create a more seamless purchasing process and provide key improvements to the retailer user experience. - 1/23/2017
Hain Celestial Tackles Food in India
A new joint venture is designed to manufacture, market and distribute better-for-you natural and organic products under various Hain Celestial brands. - 1/22/2017
Welch's Picks Trade Promotion Optimization Solution
In a move to improve the productivity of its trade promotion investment, Welch’s Foods. Inc. has selected T-Pro Solutions’ trade promotion optimization solution.
