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6/15/2020 — Consumer products supply chains are complex and must deal with many variables, including global raw material sourcing, sprawling distribution networks and dynamic promotions to balance supply and demand. Whatever your challenge, consumers still expect products on shelves when they want them.
Uncover the analytic shifts happening in retail and consumer goods today and benchmark the industry’s analytic maturity in this interactive report.
Consumer products companies want to move forward, but in many cases, their strategies, priorities and actions are being viewed through a historical lens. Even in the best of times, that approach is flawed — and now, in response to COVID-19, it’s fatally flawed.
For investors, consumer products were a safe bet: a shelter in bad times, a reliable source of growth in better times. The good news for companies is that this dynamic lasted for a very long time.