Schwan's Consumer Brands Invests in Field Employees
Schwan's Consumer Brands North America Inc. enlists Quofore (formerly O4 Corporation) to provide on-demand software that would aid workers in their collection of in-store business intelligence as well as pre-order, delivery and merchandising tasks. By early 2010, more than 1,500 workers will be outfitted with Quofore's mobile application and Management Suite application.
"We are constantly searching for ways to improve our workers' day-to-day performance, and the retail execution that happens through the sales and delivery aspects of our business must perform to the same exceptional standards as our brands," says Danny Borndal, senior director of technology at Schwan's Consumer Brands North America. "Because our personnel oversee such a massive volume of products and have very defined tasks that demand timely communication, analysis and standardized processes, Quofore's sophisticated solution was a natural choice for us."
Schwan's Consumer Brands may be best known for frozen-pizza brands including Red Baron, Tony's, and Freschetta products. Still, the company continues to build upon its other product lines including Mrs. Smith's and Edwards pies, Asian Sensations appetizers and Larry's potatoes.
"We are constantly searching for ways to improve our workers' day-to-day performance, and the retail execution that happens through the sales and delivery aspects of our business must perform to the same exceptional standards as our brands," says Danny Borndal, senior director of technology at Schwan's Consumer Brands North America. "Because our personnel oversee such a massive volume of products and have very defined tasks that demand timely communication, analysis and standardized processes, Quofore's sophisticated solution was a natural choice for us."
Schwan's Consumer Brands may be best known for frozen-pizza brands including Red Baron, Tony's, and Freschetta products. Still, the company continues to build upon its other product lines including Mrs. Smith's and Edwards pies, Asian Sensations appetizers and Larry's potatoes.