Rituals Cosmetics Selects Logility for S&OP

Peter Breen
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European home and body cosmetics brand Rituals Cosmetics has selected the Logility Voyager Solutionstool to set the foundation for its sales & operations planning process, improve service levels and enhance visibility across its omnichannel operations.

Founded in 2000, Rituals Cosmetics has roughly 730 stores worldwide and continues to grow rapidly geographically as well as across its lines of business, which include retail, wholesale, travel and e-commerce). The company previously conducted its monthly forecasting with a combination of disconnected tools and spreadsheets. This potentially error-prone process limited the cross-functional collaboration and decision making needed to stay ahead of rapidly changing consumer preferences and move the business forward. 

Rituals selected the Logility tool in a software-as-a-service environment to help increase forecast accuracy, minimize the potential for lost sales, improve positioning across the supply chain and support the speed and frequency of new product innovations.

“[Our] ability to deliver the highest quality products and exceptional service our clientele expects requires accurate visibility across our supply chain, from sourcing and manufacturing through to customer delivery,” said Mark Hoppenbrouwers, Rituals’ director of supply chain. “With our expansive product line including body care, natural skin care, scented candles, fragrance sticks, assorted teas, mineral make-up and soul wear … it is important to us that our customers have many opportunities to interact with us … Logility will help us omnichannel-proof our retail planning and supply chain processes for each sales channel and product category.”

“Rituals Cosmetics is known for helping set trends and deliver innovative new luxury bath, body and home products to its customers," said Allan Dow, president of Logility. "By implementing a robust planning process, [the company] can accelerate its S&OP process and increase forecast accuracy, visibility and customer service.”