P&G Adjusts Sustainability Goals
Gianni Ciserani, president for The Procter & Gamble Company (P&G), Western Europe, told an audience of European business leaders, at the 7th Annual European Business Summit in Brussels, that in a world of uncertainty, European consumers could continue to rely on P&G to provide products that delivered great value, performance and sustainability. He said that P&G was investing in products offering reduced environmental footprint and stated that the company will significantly increase targets for its 2012 sustainability goals. He also shared details of the company's latest initiative to reduce road transportation in Europe by increasing its use of rail.
"Innovation has never been more critical to the long-term success of our business and even in these tough times we are continuing to drive innovation on our brands" says Ciserani. "In laundry, we have set the trend for the future - first with Ariel Cool Clean and now with Ariel ExcelGel, a breakthrough product that delivers our best cleaning while touching three points of the sustainable product innovation cycle - less chemicals, less water and less energy."
The revised 2012 goals are:
- Develop and market at least $50 billion in cumulative sales of "sustainable innovation products" (SIP), which are products with a significantly reduced (greater than 10 percent) environmental footprint versus previous or alternative products. When compared against P&G's original target of $20 billion in cumulative SIP sales, the new goal reflects a strengthened pipeline of initiatives.
- Deliver a 20 percent reduction (per unit of production) in carbon dioxide emissions, energy consumption, water usage and disposed waste from P&G plants, leading to a total reduction over the decade of at least 50 percent. P&G originally targeted a 10 percent reduction in each of its operational categories and now sees new opportunities in all aspects of our operations.
- Enable 300 million children to Live, Learn and Thrive (LLT) and deliver three billion liters of clean water through P&G's Children's Safe Drinking Water (CSDW) program. P&G had set an original target of reaching 250 million children through LLT and delivering two billion liters of clean water through its CSDW program. "We now see new opportunities to expand our programs to serve more children in need," says Ciserani
"Innovation has never been more critical to the long-term success of our business and even in these tough times we are continuing to drive innovation on our brands" says Ciserani. "In laundry, we have set the trend for the future - first with Ariel Cool Clean and now with Ariel ExcelGel, a breakthrough product that delivers our best cleaning while touching three points of the sustainable product innovation cycle - less chemicals, less water and less energy."
The revised 2012 goals are:
- Develop and market at least $50 billion in cumulative sales of "sustainable innovation products" (SIP), which are products with a significantly reduced (greater than 10 percent) environmental footprint versus previous or alternative products. When compared against P&G's original target of $20 billion in cumulative SIP sales, the new goal reflects a strengthened pipeline of initiatives.
- Deliver a 20 percent reduction (per unit of production) in carbon dioxide emissions, energy consumption, water usage and disposed waste from P&G plants, leading to a total reduction over the decade of at least 50 percent. P&G originally targeted a 10 percent reduction in each of its operational categories and now sees new opportunities in all aspects of our operations.
- Enable 300 million children to Live, Learn and Thrive (LLT) and deliver three billion liters of clean water through P&G's Children's Safe Drinking Water (CSDW) program. P&G had set an original target of reaching 250 million children through LLT and delivering two billion liters of clean water through its CSDW program. "We now see new opportunities to expand our programs to serve more children in need," says Ciserani