Product discovery and sourcing platform RangeMe has expanded its capabilities so suppliers can sell directly to U.S. retailers. Suppliers in eligible categories can set up a storefront that displays and fulfills products and orders, and the new service features single-click purchasing, multi-order add-to-cart, and access to order details and history.
The new ordering capability seeks to provide end-to-end buyer engagement through product discovery, evaluation, and purchase in one experience, and it will be available for use at RangeMe parent ECRM’s Global Market: Spring Buying Days March 28 – April 1. Retailers can filter, sort, and find brands or products; add them to their carts; and make purchases directly on RangeMe or set up 15-minute meetings on ECRM Connect with suppliers.
Santiago Urti, CEO of Green Global Foods, said the new capability will drastically shorten the time it takes to get its products on shelves, especially with community-based and regional retailers.
The Global Market even will also include such speakers as Jane Ewing, SVP of sustainability at Walmart; Julie Barbar, SVP of health and wellness at Walmart; and John Shaw, head of supply at Farmstead.