NRF’s Big Show in New York this month gathered tens of thousands of global attendees from every corner of the retail and consumer goods landscape. Take a look as experts set the stage for what’s to come.
Colgate-Palmolive, P&G, and PepsiCo have all recently pointed to heightened consumer awareness of value in the U.S. market, according to recent earnings calls, responding with analytics-driven promotion strategies, adjusted price pack architecture, and new ways of communicating differentiated value.