The greeting card and giftware manufacturer transformed the replenishment of store-level inventories from a traditional and manual process into one that has enabled the company to optimize inventory and increase sales by more than 30 percent.
The collection kicked-off with the launch of an online campaign, in-store signage and flash mobbers who danced in the streets of New York City to "Pump up the Jam," wearing the Parnella pump.
Building upon the results achieved over the last five years, the partnership will stay focused on optimizing spend and driving savings in the areas of Marketing Services, Corporate Services, Travel, IT, and MRO.
From humble storefront beginnings in 1971, Powell's Books has grown into one of the world's great bookstores in the Portland metropolitan area. To streamline warehouse operations, Powells Books sought out new mobile devices.
