General Mills manages its content publishing and consumer engagement across Facebook, Twitter, YouTube, Google+ and LinkedIn, with a solution from Spredfast.
The award recognizes the collaboration on a commercial services program in which Accenture manages P&Gs digital marketing campaigns, e-retailer content and virtual reality centers.
The global implementation of Multi-Enterprise Demand Sensing from Terra Technology is expected to better meet the needs of retailers and consumers around the world.
Burt's Bees charts progress across the brand's social and environmental initiatives, recasts its 2020 goals and highlights an expanded commitment to the health of bees.
The new line of products answers consumer demand for high-quality seafood that tastes fresh and delicious, is easy to prepare and is free of preservatives and gluten.
After a successful U.S. roll out, this breakthrough initiative aims to activate new mobile technologies and ignite cultural change in Brazil in just 90 days.