Technology

Since Talking Rain's ultimate retail strategy is to be a trusted advisor providing insight to its customer about the right product mix and placement of products, the company needed a technology that would enable the category management, marketing and sales teams to provide retailers with these insights.

Britt Fogg, SVP, Product Operations at SPI, reveals the advantages of acting as a community with one unified vision in order to reap the rewards of data and insights transparency along the retail value chain.

Emerging technology solutions to support strategic business initiatives in consumer goods.

Through the use of innovative thinking, technology solutions and even some aggressive marketing, these nine Standout SMB companies should be duly noted for the strategies that helped them grow in the midmarket.

CGT Editor Alarice Rajagopal gives you a sneak peek into the trends and topics discussed in this month's issue.

Amazon set the Internet aflutter when it announced its latest digital innovation the Dash Button. Major CPG companies like P&G, Clorox, Coca-Cola and Kraft are already on board with the e-commerce giant testing with Amazon Prime members. It is already being said that these in-home buttons could give big CPG players the 'leverage they've lacked in e-commerce.'

The Absolut Company is using the EPiServer Digital Experience Cloud running on Microsoft Azure to develop a new family of web sites to support its leading spirit brands.

CGT and IDC Manufacturing Insights are teaming up to take another look at some of the most discussed challenges in the industry trade promotions, downstream data, consumer engagement, and S&OP.