Mondelēz International is piloting a food traceability program for its Triscuit brand, enabling consumers to learn about the origins of the cracker’s wheat through a QR code on the box.
Consumer goods sales and marketing services provider Acosta will acquire Impact Group, a sales and marketing agency with a national presence and local market expertise in natural, specialty, ethnic and emerging brands.
Fueled by the freedom that now comes with vaccination roll-outs and the lifting of Covid-19 restrictions, the alcohol beverage space is again facing another exciting season in the U.S., showing early signs that previous innovations are here to stay while some new trends emerge.
The majority of TPM/O solutions used by CGs today are outdated, unsuitable and unsustainable in the changing landscape. Here's what they can do about it.