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Technology

  • Off and Running with PLM

    Gaining increased attention among CG companies in the current economic climate is product lifecycle management (PLM) technology that reduces the time and cost it takes to bring a product to market.
  • Inside Customer Management: Analyze This!

    The good news is that Gary Andrews, director of manufacturing and engineering at Campbell Soup Company, recently discovered the potential ROI of an integrated business analytics program.
  • Target Exhibits IoT in Open House Space

    Target is making the Internet of Things an interactive experience with Target Open House, opening this week. Read on to see how Target is pushing the boundaries of experiential retail by displaying connected devices in real-life solutions.
  • Connecting the Enterprise

    Selecting an enterprise suite is a little like choosing between an exotic sports car and a mid-priced sedan, according to research published by Gartner (www.gartner.com).
  • Changes at the Top

    Continuing a trend THAT started last year, the results of this year's CGT Best of Breed survey on the customer relationship management (CRM) market once again shows that consumer goods firms are far from unanimous in their choice of the top provider.
  • Mondelez Brand Markets to Millennials

    The new campaign is focused on resonating with Millennial consumers through the evolution of a Fuse and Twitter partnership.
  • B2B Landscape Set to Change

    Two of the three new e-business integration players roared to the top of this year's Best of Breed list, with Microsoft (www.microsoft.com) taking first place and IBM (www.ibm.com) second.
  • Convergence Drives Market Growth

    Selecting an enterprise suite is a little like choosing between an exotic sports car and a mid-priced sedan, according to research published by Gartner (www.gartner.com).
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