New Product Launches

AFS integrates Nielsens trade promotion optimization solution within its trade promotion management system.

Discover how Heineken's new BrewLock technology ensures beer never mixes with outside air, carbon dioxide and mixed gases.

Pepsi announces the addition of 1893, inspired by the original recipes created in 1893 by Pepsi founder Caleb Bradham.

Dr Pepper Snapple Group is now second-largest equity holder in the sports drink. Find out more about the brand launched in 2012 and DPS's growing interest.

Find out what is driving General Mills to start labeling its products that contain genetically modified ingredients.

PepsiCo's Gatorade brand is working on a microchip-fitted smart cap bottle and sweat patch provide its owners digital updates. Find out what the new technology will communicate to thirsty consumers.

Mondelez International launches its first new snack brand in over a decade: GOOD THiNS.

Outdoor lifestyle brand Timberland is using crowdsourcing for to create a consumer driven collection.