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New Product Development & Introduction (NPDI)

  • dunnhumby Taps Crowdsourcing for NPDI

    The customer science company will host a Big Data hackathon challenge in an effort to develop a predictive model for the success of new product launches at retail.

  • TalkingRain Expands Product Line

    Sparkling ICE dedicated extensive time and resources to consumer research and product development for the expanded lemonade varieties.

  • Budweiser Introduces New Can Shape

    The Anheuser-Busch Global Innovation Group has been investigating potential can innovations for several years.

  • PepsiCo Simulates Market Conditions

    PepsiCo brand managers believe that analyzing data helps them in understanding consumer choices, at depths sufficient enough to get insight into the products they should likely retain, discard or even revalue.

  • GE and Quirky Partner to Inspire Invention

    GE will open thousands of its most promising patents and new technologies to the Quirky community for the development of new consumer products.

  • Newell Rubbermaid Opens Design Center

    The new design center is expected to establish a point of difference in design and innovation as part of Newell Rubbermaids growth game plan.

  • ConAgra Saved $22M with Sustainable Projects

    ConAgra Foods started the Sustainable Development Awards program in 1992 to encourage and incentivize employees to proactively look for ways to eliminate waste, reduce energy and conserve water through smart design.

  • 1WorldSync Powers New MSA Data Portal

    MSA believe that the partnership will further strengthen the ability to provide manufacturers and their trading partners with consistent, correct and complete product information and to drive efficiencies in new-item authorization processes.

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