Apps

Consumers can score a first taste before the product hits shelves through a digital scavenger hunt.

Astra Sweets Frisia brand uses mobile surveys taken on consumers smartphones and tablets as part of an on-pack promotion, collecting first-hand feedback and images at the time of experience.

Girl Scouts began incorporating more technology into their daily operations, outfitting staff with Verizon smartphones and mobile hotspots to manage their large service areas.

Godiva wanted a social media agency that had experience in the food and hospitality industry to help it establish a reputable social presence in the UK.

The new GUESS app merges social loyalty with traditional loyalty by rewarding brand ambassador customers for extending GUESS campaigns and promotions through their social networks.

Amway introduces a personalized health assessment to eliminate the guess work from supplementation.

The new web site is designed to provide visitors with quick and easy access to tools and information about Snyder's-Lance.

The Supermarket Guru predicts that social shopping, healthy snacking and millennials will shape consumer trends in the New Year. Find out what other dramatic food changes will stem from ever-changing consumers and their relationships with merchants, brands and food.