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Data & Analytics

  • Tyson Foods Take a New Approach to TPM

    Lacking in consistency, while retailer demands and dollar spending were increasing, Tyson Foods was challenged to find a solution to build more effective trade promotions.
  • The State of Customer Management and Analytics

    CAS Vice President of Product Marketing Keith Peers shares thought leadership on customer management and analytics challenges and trends.
  • TaylorMade Better Equips its Sales Force

    Performing supply chain tasks like taking inventory and documenting orders is not necessarily the most productive use of a sales representative's time. So, sporting goods manufacturer TaylorMade set out to resolve this issue with a wireless network solution.
  • Annie's TPM Deployment Supports Growth in Organics

    As Annie's Homegrown grew in size and distribution, so grew its need to replace a "homegrown" spreadsheet-based solution that it used to manage trade promotions.
  • If Dogs Were Consumers

    CGT Publisher Lori Castle gives you a sneak peek into the trends and topics discussed in this month's issue.
  • Customer Management & Analytics Chart 2008

    Industry thought leader Keith Peers, vice president, product marketing, CAS, shares notes on customer management and analytics challenges and trends. Plus, up-to-date solution provider listings
  • Dreyer's Grand Ice Cream Makes Executive Changes

    Dreyer's makes executive changes, including: Tony Sarsam is named executive vice president of sales and operations, and Rhonda Ramlo is named executive vice president of marketing, replacing Tyler Johnston who will be retiring this summer after 20 years with the company.
  • RedPrairie Helps Improve Flow of Goods

    New RedPrairie supply chain release aims to provide synchronized flow of goods, tighter integration between WMS and TMS, advanced recall capabilities and embedded parcel manifesting functionality.
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