Data & Analytics

Havas EHS is expected to enable Unilever brands to harness the power of consumer data to improve engagement with the right audience at the right time.

2012 was another exciting and transformational year in the consumer goods industry, from Kraft's new name to Kimberly-Clark's record-breaking digital marketing program. Join CGT as we revisit the most-read sales and marketing-centric headlines of the year.

Accenture will provide Unilever with HR business process outsourcing services that benefit more than 130,000 Unilever employees in more than 100 countries and introduce a series of service improvements focused on enhancing the user experience.

New research reveals that Wal-Mart is the brand most browsed and shopped via mobile devices, but Apple, Best Buy and Kohl's deliver the most satisfactory mobile shopping experiences. The study also found that the top 10 brick and mortar retail brands leave much to be desired when it comes to meeting consumer expectations for mobile storefronts.

The financing proceeds condition of the previously announced cash tender offer by affiliates of RedPrairie to purchase all outstanding shares of JDA has been waived. In connection with this announcement, affiliates of RedPrairie have entered into definitive credit agreements relating to the financing of the proposed acquisition of JDA.

Children are perhaps the most fickle of all consumers. Find out which toy companies stayed on the "hot" list in 2011 and which ones are losing the popularity contest.

Gartner is witness to many on-going supply chain transformations within the consumer products industry. Here are some common characteristics of supply chain leaders. Plus, Steutermann reveals four important thoughts for the coming year.

Last year, Stanley Black & Decker proved to be the runaway hit with greater than 100 percent growth. This year, the playing field has evened out.