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Data & Analytics

  • Schoenhut Piano Taps Instrumental EDI Platform for Growth

    Schoenhut Piano Company grows in a global market with an integrated EDI solution while maximizing efficiency and scalability across fulfillment processes.
  • eBay, Google, Walmart Boost E-Commerce with GS1 US

    eBay, Google and Walmart have endorsed a new GS1 US guide that helps businesses improve e-commerce by resolving incorrect and duplicate product information online.
  • When in Rome... (Marketing to Millennials)

    Best-selling author, Gary Vaynerchuk is a self-described influencer, entrepreneur, investor, best-selling author, speaker and Jets fan. Recently, he weighed in on The White Houses March Madness-themed marketing campaign to uninsured 20-somethings. So, whats the verdict? Vaynerchuk is shocked by the number of brands that are still trying to reach Millennials through print, radio, and TV.
  • Bacon Stars in Kraft's New Mobile Innovation

    Kraft Foods Group introduces a new device that syncs with the Oscar Mayer Wake Up & Smell the Bacon iPhone application to emit the scent and sound of sizzling bacon when the rooster crows.
  • The State of Data & Analytics in Consumer Goods

    In an industry brimming with big data hype, new social media channels and more, CGT asks an executive from AFS Technologies to sort out these challenges and provide thought leadership for those taking on new initiatives in data and analytics.
  • Beaver Street Fisheries Reels in Results

    How the wholesaler of seafood and meat improved supply chain fundamentals the warehouse and transportation systems to respond to customer needs more quickly.
  • MillerCoors Taps Partners for Digital Content

    New York-based Initiative, the digital media agency of record for MillerCoors, helped to identify and execute these various partnerships.
  • Unilever Deploys Mobile Marketing Platform

    Unilever has become the first company to activate Brandtones automated mobile marketing platform and engage directly with mobile phone users in the worlds fastest growing markets.
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