Top 50 U.S. Retail Brands
Walmart maintains its No. 1 spot on Interbrand's 2014 Best Retail Brands list, and even with a 6 percent decline in brand value it preserves an enormous margin over the next closest brand.
The global Best Retail Brands report ranks the top 50 North American and European retail brands by brand value, as well as the top retail brands from across Latin America and the Asia-Pacific.
In addition to being No. 1 in North America, Walmart is also the most valuable retail brand in the world, with a brand value of $131,877 billion. Looking beyond North America, the following brands reign as the top retailer in their respective regions:
Europe: H&M – $18,168 billion
Asia-Pacific: Woolworths - $4,948 billion
Latin America: Natura - $3,156 billion
Commenting on the report, Dirk Defenbaugh, managing director of Interbrand Design Forum, said, "The world's best retail brands understand the complex and challenging relationships between analog and digital and have been quick to address changing shopper behaviors. By integrating the physical and virtual, making purchasing easier, enhancing service, and using storytelling, these leading brands are reimagining their offers, and creating unique experiences for consumers that convert browsers into buyers."
North America Highlights?
For 2014 the total value of the top 50 North American retail brands is up by $18 billion. The threshold for the league table rose 11 percent compared to last year, with the No. 50 brand (Chico's) coming in with a value of $932 million compared to $836 million for Anthropologie last year.
Looking at the Top 10 retail brands in North America, the first five maintain their positions from 2013. And, Publix advances into the Top 10 for the first time, taking Nordstrom’s spot in 2013, with a brand value just over $10 billion.
This year, four brands had significant increases, with brand value growing by more than 25%:
Two other brands that are new to the list for 2014: Chico's (#50) makes the list for the first time and Advance Auto Parts (#46) returns to the list after falling off in 2013. The five brands that fell out of the Top 50 are Guess, Big Lots, Rent-A-Center, Radio Shack and Anthropologie.
Note: These figures are expressed in millions, so Walmart's value of $131,877 is $131 billion. At the bottom of the list, Chico's value is $932 million.
Visit BestRetailBrands.com to download the complete report.
Related Articles:
The Top 50 U.S. Retail Brands in 2013
Top 5 Omnichannel Retailers
2013 Top 100: Retail
The global Best Retail Brands report ranks the top 50 North American and European retail brands by brand value, as well as the top retail brands from across Latin America and the Asia-Pacific.
In addition to being No. 1 in North America, Walmart is also the most valuable retail brand in the world, with a brand value of $131,877 billion. Looking beyond North America, the following brands reign as the top retailer in their respective regions:
Europe: H&M – $18,168 billion
Asia-Pacific: Woolworths - $4,948 billion
Latin America: Natura - $3,156 billion
Commenting on the report, Dirk Defenbaugh, managing director of Interbrand Design Forum, said, "The world's best retail brands understand the complex and challenging relationships between analog and digital and have been quick to address changing shopper behaviors. By integrating the physical and virtual, making purchasing easier, enhancing service, and using storytelling, these leading brands are reimagining their offers, and creating unique experiences for consumers that convert browsers into buyers."
North America Highlights?
For 2014 the total value of the top 50 North American retail brands is up by $18 billion. The threshold for the league table rose 11 percent compared to last year, with the No. 50 brand (Chico's) coming in with a value of $932 million compared to $836 million for Anthropologie last year.
Looking at the Top 10 retail brands in North America, the first five maintain their positions from 2013. And, Publix advances into the Top 10 for the first time, taking Nordstrom’s spot in 2013, with a brand value just over $10 billion.
This year, four brands had significant increases, with brand value growing by more than 25%:
- Macy's (+383%) is a great example of a retailer that has effectively managed its brand. Macy's has been quick to respond to shoppers' new digital behaviors and rapidly become a leader in omnichannel retailing.
- Whole Foods (+173%) is the clear leader in the natural foods/organic grocery category and in 2013 it achieved increases in both same store sales and market share.
- Amazon (+27%) continues to dominate as the world's biggest e-tailer and saw net sales increase 22% in 2013.
- Cabela's (+27%), the outdoor and sports retailer, is known for its tourist destination stores that draw millions, but in recent years it's found success in smaller footprints with more flexible floor plans.
Two other brands that are new to the list for 2014: Chico's (#50) makes the list for the first time and Advance Auto Parts (#46) returns to the list after falling off in 2013. The five brands that fell out of the Top 50 are Guess, Big Lots, Rent-A-Center, Radio Shack and Anthropologie.
50 Most Valuable North American Retail Brands for 2014
| Rank | Brand | Country of Origin | 2014 BRAND VALUE USD $m | % CHANGE (BRAND VALUE) |
| 1 | Walmart | USA | 131,877 | -6% |
| 2 | Target | USA | 27,123 | 8% |
| 3 | The Home Depot | USA | 25,696 | 12% |
| 4 | Amazon | USA | 23,620 | 27% |
| 5 | CVS/pharmacy | USA | 17,779 | 12% |
| 6 | Walgreens | USA | 15,519 | 8% |
| 7 | Sam's Club | USA | 13,543 | 0% |
| 8 | eBay | USA | 13,162 | 20% |
| 9 | Coach | USA | 11,588 | -21% |
| 10 | Publix | USA | 10,157 | 2% |
| 11 | Lowe's | USA | 9,634 | 9% |
| 12 | Nordstrom | USA | 8,957 | -12% |
| 13 | Costco | USA | 8,286 | 13% |
| 14 | Dollar General | USA | 7,711 | 8% |
| 15 | Victoria's Secret | USA | 6,249 | 2% |
| 16 | Macy's | USA | 6,084 | 383% |
| 17 | Kohl's | USA | 5,825 | 3% |
| 18 | Tiffany & Co. | USA | 5,440 | 5% |
| 19 | Staples | USA | 4,931 | -11% |
| 20 | Best Buy | USA | 4,793 | -41% |
| 21 | AutoZone | USA | 4,669 | 7% |
| 22 | Avon | USA | 4,610 | -11% |
| 23 | Whole Foods Market | USA | 4,166 | 173% |
| 24 | Gap | USA | 3,920 | 5% |
| 25 | Bed Bath & Beyond | USA | 3,860 | 6% |
| 26 | Old Navy | USA | 3,214 | 15% |
| 27 | Sherwin-Williams | USA | 3,118 | 15% |
| 28 | Shoppers Drug Mart | Canada | 3,111 | -5% |
| 29 | Lululemon Athletica | Canada | 3,087 | -13% |
| 30 | Ross Dress for Less | USA | 2,444 | 16% |
| 31 | GameStop | USA | 2,336 | -8% |
| 32 | T.J.Maxx | USA | 2,123 | 22% |
| 33 | Michaels | USA | 2,035 | 4% |
| 34 | Marshalls | USA | 2,028 | 19% |
| 35 | J.Crew | USA | 1,868 | 3% |
| 36 | PetSmart | USA | 1,812 | 10% |
| 37 | Banana Republic | USA | 1,795 | 2% |
| 38 | Canadian Tire | Canada | 1,760 | -3% |
| 39 | Dick's Sporting Goods | USA | 1,528 | 7% |
| 40 | Dollar Tree | USA | 1,496 | 14% |
| 41 | Tractor Supply Co. | USA | 1,492 | 16% |
| 42 | Bath & Body Works | USA | 1,421 | 7% |
| 43 | American Eagle Outfitters | USA | 1,294 | 8% |
| 44 | Family Dollar | USA | 1,183 | 17% |
| 45 | Urban Outfitters | USA | 1,122 | -5% |
| 46 | Advance Auto Parts | USA | 1,109 | NEW |
| 47 | Buckle | USA | 1,082 | 6% |
| 48 | Cabela's | USA | 1,066 | 27% |
| 49 | Express | USA | 983 | 15% |
| 50 | Chico's | USA | 932 | NEW |
Note: These figures are expressed in millions, so Walmart's value of $131,877 is $131 billion. At the bottom of the list, Chico's value is $932 million.
Visit BestRetailBrands.com to download the complete report.
Related Articles:
The Top 50 U.S. Retail Brands in 2013
Top 5 Omnichannel Retailers
2013 Top 100: Retail