Predictive Analytics

While supply chain leaders will stand up at conference after conference and brag about how they saved money, improved inventory and driven improvements in customer service, we find that nine out of 10 supply chains are stuck at the intersection of inventory turns and operating margin. So, did these supply chain leaders deliberately lie in their presentations? No, we don't think so. Why the gap?

The company is a provider of next-generation promotion optimization software for retailers and consumer goods companies such as Unilever and BIC.

The performance tool combines real-time sales data with Quris in-store conditions data to enable managers to analyze and oversee their in-store promotions.

The leading women's accessories brand will leverage ShopperTrak solutions to improve customer experience, profitability and effectiveness.

Consumer product companies often strive to compete or differentiate on being really good, cost competitive or very fast. Historically, customers have paid a premium for quality or fast delivery. On the flip side, competing on low-cost was often affiliated with sacrifice in quality or speed of delivery.

A new study from Harvard Business Review shows that IT Pioneers are more likely to lead in both revenue growth and market position than their peers. This is more than twice the growth experienced by companies identified as technology Followers and three times the growth experienced by Cautious technology adopters. Where does your company fall?

In this newly created position, the executive will be responsible for leading a team charged with the ongoing refinement of existing corporate initiatives and the development of additional strategies designed to elevate corporate performance and drive increased sales and profitability.

By focusing marketing efforts on customers with the greatest social value, retailers and consumer goods manufacturers can generate more bang for their promotional buck.