Deloitte CMO Survey: Analytics Spending to Quadruple in Three YearsThe hike will increase analytics' share of the marketing budget from about 5.0% to just under 22.0%. Inmar Acquires Reach-InfluenceInmar, Winston-Salem, North Carolina, has acquired Detroit-based Reach-Influence, a marketing analytics company focused on powering the shopper experience to leverage retail shopper data to increase sales. How AI Will Smarten Up Retail Retailers will need to embrace artificial intelligence if they want to thrive in the emerging "phygital" world. Overstock.com Picks Cloud Data Science Tool Overstock hopes the solution will fast-track highly impactful data science projects to help the retailer deliver on its key brand promise. Logility Adds an Analytics Halo The acquisition is designed to provide a single, integrated platform of data as supply chains transition toward a digital era driven by algorithmic planning and machine learning, The New World of Subscription Shopping Subscription-based sales models are infinitely appealing for consumers. Retailers and brands must adapt their business models to follow suit. Kroger Adds Google to Cloud Platform Portfolio The new service and infrastructure will support the "Restock Kroger" plan by accelerating key digital initiatives. Albertsons Adds Supply Chain to IRI's Role The goal is to connect store-shelf insights all the way back into the collective supply chain. Carhartt Boosts Alignment Across Operations The premium workwear brand has selected Infor to help streamline operations and develop a reliable retail and wholesale planning solution. Tech Trends 2017: Moving to Outside-in Supply Chain Processes Digital tools can transform every step in the system. First Previous 122 123 124 125 126 Next Last
