The modern co-marketing process harkens back to the study of alchemy, which married science and philosophy. Now, brands are working together to combine tech with culture.
At FMI Midwinter last month, Liz Buchanan, NIQ president of North America, talked through some of the consumer intelligence company's priorities heading into 2026.
Udit Mehrotra, will share how how CIOs, CDOs and CMOs can collaborate on data-driven strategies to deliver seamless, personalized experiences while ensuring trust.
While the foundational work has been established, P&G is working toward embedding AI across the enterprise to yield new optimizations and cost efficiencies and better meet consumer needs.
Take a look at how major companies are setting the stage for a year defined by data-informed decisions, seamless social commerce and the relentless pursuit of consumer-centricity.
Learn how teams are using tech to drive execution, support the field, and stay ahead. Get the insights behind retail’s next big shift—straight from the people leading it.