Blockchain

News America Marketing is testing ways to leverage blockchain technology to update how consumers, brands and retailers use incentives.

In a move to improve sustainability and product safety in its supply chain, Unilever has become the first CPG to publicly disclose its worldwide sources.

John Zealley, senior managing director for products growth & strategy at Accenture, takes a candid look at the industry in this Q&A with CGT.

Over the next four years, IDC expects blockchain spending to continue growing at a compound annual growth rate of 81.2%.

You may not have realized it yet, but your company is a technology company — regardless of what you produce.

Consumer goods companies must “unlearn” past practices to rethink how to improve transparency using new technologies. It requires nothing less than a paradigm shift. 

Digitization is not digitalization.