Whether it’s running shoes, packaged foods or cosmetics, the number of personalized products available to consumers continues to grow. Here's what CGs can do about it.
Procter & Gamble is piloting a paper bottle for its Lenor fabric care brand, joining the contingent of consumer goods brands eschewing plastic for a new packaging innovation.
Now as buyers re-emerge from under their shelter-in-place mandates and cast off their masks, it's time for them to get back to one of their favorite pastimes: shopping.
Reporting to chairman and CEO Pietro Satriano, Tonnison will oversee the food manufacturer and foodservice distributor’s technology vision and strategy, as well as all IT functions, including digital, cybersecurity, applications and infrastructure.
CGT explored how CGs and retailers can realign technology advancements — such as payment flexibility, supply chain responsiveness and digital strategy — to seize the opportunities in today's new landscape.
Mondelēz International is piloting a food traceability program for its Triscuit brand, enabling consumers to learn about the origins of the cracker’s wheat through a QR code on the box.
Consumer goods sales and marketing services provider Acosta will acquire Impact Group, a sales and marketing agency with a national presence and local market expertise in natural, specialty, ethnic and emerging brands.
