Supply Chain & Merchandising

Today's sales reps must contend with more product offerings and variables than ever when determining which products to stock and order.

According to the 2005 Consumer Goods/Retail Shared Strategy Study from CGT, RIS News and Forrester Research, 75 percent of retailers indicate they are now working with trading partners on demand planning and forecasting efforts.

What action steps should you be taking to yield a return on promotion investments?

After taking in a recent TV spot introducing the "CarpetFlick"-- yet another addition to Procter & Gambles insanely popular line of Swiffer cleaning gizmos-- my wife and I looked at each other with what can only be described as pure, unbridled joy.

When Mother Nature plays a substantial role in meeting your production plans, gaining a high level of visibility into what was produced becomes that much more important.

Wells Lamont Corp. faces several key challenges in demand planning and forecasting: a high percentage of new items in its product line every year, significant promotional activity, substantial SKU changes in customer programs each season, and a heavy reliance on business intelligence from sales, marketing and customer data for its forecasting.

Procter & Gamble pumps up its Blois production facility with state-of-the-art labeling tools

Perry Ellis International Inc. (PEI) signs a multi-year agreement with the Miami Dolphins and Dolphins Stadium to promote the companys brands at games.