One of the areas that has changed the most in the industry is Sales & Marketing. CGT had the opportunity to sit down with representatives of two major players in the industry to talk about those changes and the ensuing discussion was quite insightful.
Procter & Gamble, Cincinnati. Company veteran David Taylor has been named the successor to chief executive A.G. Lafley, taking the reins of the world’s largest CPG manufacturer.
Kraft Heinz Co. said it is cutting 2,500 jobs in North America, which accounts for about 5 percent of its global workforce, located in the U.S. and Canada.
Energizer will equip its field team with a mobile field force application with advanced capabilities for multi-location audits, branch-logic surveys, photo management and in-store selling.