Downstream data is being leveraged by visionary companies outside of the traditional confines of sales and marketing - whether it be point-of-sale data, transactional data or even RFID data and loyalty card data.
This month, Executive Editor Kara Romanow catches up with Mike Mastroianni, Vice President North American Planning, Reliability & Operations for The Campbell Soup Company.
Children's toy manufacturer LEGO Group recently celebrated the grand opening of its Roanoke, Texas, distribution center with a ribbon cutting ceremony.
