Forecasting

New research reveals how adopting a demand-driven operating model is a major factor in having highly relevant products supported by targeted marketing and merchandising in the right stores at the right time.

A division of the global packaged food giant is expected to improve order fulfillment capability and traceability of goods.

Lance Inc. satisfies the hunger for demand visibility in its DSD operations.

To support the growth of new-to-world products with uncertain demand, R.J. Reynolds realized it could not rest on its laurels, and an innovative approach to the supply chain would have to be developed.

Since bakeries require production before orders are confirmed, Warburtons was challenged to find an accurate forecasting solution to improve its planning.

Brown-Forman expands its product line and global market distribution, while reducing inventories and maintaining excellent customer service.

Increased complexity in the bottling landscape and the competitive nature of the bottling industry required Pepsi Bottling Group to take a new approach to production sourcing.

Kraft Foods' SVP Customer Service and Logistics Philippe Lambotte details the company's latest logistics strategy, which, live since late 2007, helps to cut costs, boost customer service and support sustainability.