Demand Forecasting

CGT explores S&OP process adoption in the consumer goods (CG) industry. What we found is consistent with a process still undergoing change. View the research results here.

A Web-based business intelligence solution now gives employees access to customer data to devise better sales strategies and chase opportunities.

The global fashion designer uses business intelligence to better tap into customer buying habits around the world.

Why effective use of commercial intelligence is a must in today's increasingly competitive environment.

The company uses a solution from RedPrairie to help decrease waste and maintain quality.

Satisfying consumer demand is tougher than ever. General Mills reveals how a modern consumer products company responds to both retailer and consumer demand in a timely and profitable manner.

New research reveals how adopting a demand-driven operating model is a major factor in having highly relevant products supported by targeted marketing and merchandising in the right stores at the right time.

Lance Inc. satisfies the hunger for demand visibility in its DSD operations.