Sales & Marketing

Enabled by a business intelligence platform, Kimberly-Clark business analysts now have greater visibility into the supply chain, inventory and manufacturing performance.

CGT connects you to a handful of standout small to medium-size consumer goods companies that are hitting it off with consumers. Some names you'll recognize, others you won't, but they have lots in common, including true product innovation and non-traditional marketing strategies.

The consumer goods giant reports positive results from the first year of its Environmental Supplier Sustainability Scorecard and expands distribution to 600 suppliers.

In CPG, the name of the game is increasing market share by employing the right mix of spend optimization, rapid product innovation, and best-in-class sales and marketing programs. Learn how leading CPG firms empowered their sales forces with self-service analytics.

Apax will also acquire Activant Solutions and combine with Epicor. The transaction is valued at approximately $976 million.

Kimberly-Clark plans to deploy retail execution management from Retail Solutions, across 19 retailer teams within 15 months.

The $2.35 billion deal makes the buyer, Diamond Foods, the No. 2 global player in savory snack category.

Too many people think of social tools as only being for sales and marketing when in reality, there are valuable uses in the back office. Here are a handful of social tech concepts that are mandatory for every organization today.