Two new Aberdeen reports prove that personalization of the in-store customer experience will be a key objective for retailers over the next two years. Here are the customer satisfaction strategies you can expect from your retail customers in 2011.
This new business model combines P&G's strong brand-building, consumer-led innovation and go-to-market capabilities with Teva's broad geographic reach.
Unilever enters a binding agreement to sell the global Sanex business to Colgate-Palmolive for 672 million euros while adding the Fab, Lavomatic and Vel brands to its portfolio in Colombia.
The last two decades could aptly be described as the Wal-Mart era in retailing. In 1990, its revenue was $32 billion. In 2010 it ballooned to $405 billion. Today, however, cracks are appearing in the empire Sam Walton built.
The advanced features of the company's latest release allows consumer goods companies to track all customer plans and spending in one solution and provides a robust data set for analyzing and optimizing the effectiveness of their trade dollars.
General Mills announces that it has entered into exclusive negotiations with PAI Partners and Sodiaal to purchase interests in Yoplait S.A.S., and affiliated companies.
