It uses the design principles of current smartphone and tablet applications, providing single code-set deployment to iPhone and Android smartphones, as well as iPad and Android tablets.
The program will pair the newly named companys power brands with select start-ups to not only accelerate and scale existing mobile innovations, but also incubate brand new mobile ventures, each in just 90 days.
One will assume a number of IBO routes from the other in order to continue growing its national DSD distribution network; meanwhile, the other will receive access to that distribution network with expanded opportunity as a key partner brand.
The program will honor 18 extraordinary young people who demonstrate good citizenship, a strong academic record, and show how they have made a meaningful contribution to their school or community.
The big box retailer will feature 20 toys at the front end promoted with signs featuring Quick Response codes; shoppers with smart phones can scan the codes to buy the toys and have them shipped for free.
Prior to joining the association in 2002 as managing director, the departing leader, who is pursuing other professional opportunities, held a leadership position with technology vendor OMI International and spent 25 years with Nabisco.
