Flowers agrees to purchase the Wonder, Nature's Pride, Merita, Home Pride and Butternut bread brands; 20 bakeries and approximately 38 depots for $360 million.
Pilots will focus on driving impulse purchases and mobile-at-retail consumer experiences, with additional pilots in the important areas of social TV and SoLoMo (social/location/mobile).
In August of 2012, NineSigma was selected by the State of Ohio to help middle market companies like Elmer's, with revenues between $10 million and $1 billion, accelerate their adoption of open innovation to drive growth.