GLIDDEN Consumers Help Create Newest PaletteThe brand optimized the palette based on consumer preferences and behaviors, as well as trending colors to give DIYers the best hues for their painting projects. Bertolli Taps Interactive Mobile Marketing Consumers will taste-test the best of what Bertolli Olive Oil has to offer in the form of mobile content, featuring recipes and bite-size videos starring Chef Fabio Viviani. Lipton Presents Iced Tea Mini Film Series Lipton Iced Tea launches the first video in a three-part comedic film series produced in partnership with actress Kristen Bell. Coca-Cola Celebrates a Summer of Sharing The Share a Coke campaign will be supported through a nationwide advertising and marketing campaign. Nestle Sells Juicy Juice Brand Brynwood Partners has completed six acquisitions from Nestle USA, with this acquisition being the third in the past 14 months. Snyder's-Lance Divests Private Brands The company will focus efforts on branded products and growth categories such as "better-for-you" snacks. TreeHouse to Acquire Flagstone Foods The acquisition valued at $860 million is expected to position TreeHouse as the private label leader in the on-trend and high growth healthy snacks sector. Pinnacle Calls Off Hillshire Merger Hillshire withdrew its recommendation of the acquisition of Pinnacle Foods following receipt of the unilaterally binding offer from Tyson. Opportunities Increase for Women in IT According to a new study, the number of high-paying IT jobs continues to grow faster than the number of graduates who can fill them. P&G Trades Marketing for Brand Management Hundreds of marketing directors and associate marketing directors at P&G will officially become brand directors and associate brand directors. First Previous 493 494 495 496 497 Next Last
