Sales & Marketing

It's a new world full of new consumers that need and want to be served in new and different ways. CGT's publisher Albert Guffanti sits down with Mark Osborn, Global Lead Consumer Products Industry Marketing with SAP, to discuss this new landscape of opportunity for today's consumer products marketers.

TOMS Founder and Chief Shoe Giver Blake Mycoskie will continue as visionary of the company and remain the 50 percent owner of TOMS.

The executive has established an impressive record of leadership and collaboration through various roles with Mars over the past 22 years.

Selling to Americans is one thing, but how do product developers learn what the growing African consumer class wants?

When the company decided to launch its online channel, ONeill was determined to maintain that same level of observation and personalization across the Internet as it did in its brick-and-mortar stores even though it could no longer see its customers.

NBTY names its new Chief Executive Officer, a 25-year consumer goods industry veteran coming most recently from Coca-Cola.

Revenue from new products in 2014 has been double that of new products in 2013 demonstrating the importance of its R&D Center.

The lawsuit, which also names as defendants Pinnacle Foods and Hillshire Brands, accuses the companies of failing to pay Harrington and her heirs an equitable fair share of royalties from the pancake mix and syrup brand that uses her likeness and recipes.