Tangible RFID Benefits Radio Frequency Identification (RFID) is alive and well with one of the industry's biggest thought leaders: Johnson & Johnson (J&J). Optimal ApproachConsumer products annual trade fund spending continues to outpace profitability growth. CRM/Salesforce Automation/Analytics There are no surprises here as yet again packaged applications giants SAP, Oracle and Microsoft secure top spots. Product Innovation Pepsi Leaps Over Competitors With Off-Beat Beverage Special Report: The Power of Niche Cable TV ad revenue is set to explode, indicating that consumer goods firms are aggressively seeking out niche programming to reach consumers in new ways Searching For The Right What should companies look for when considering a price optimization solution? Leading vendors weigh in When The Price is Right These leading consumer goods firms and retailers are using pricing software as a powerful tool to gain competitive advantage Data Determination How to find and choose the right information to accurately drive price optimization Promotional Modeling Optimization How to maximize trade funds investments with advanced analytics Consumer Goods Sales & Marketing Summit Back by popular demand, this hot industry event takes another bite out of the big apple First Previous 165 166 167 168 Next Last
