Retail Execution

Goya Foods, the largest Hispanic-owned food company in the United States, announces the new appointment of Luis Tejada as Vice President of Sales.

The former Kettle Foods CEO brings a strong track record of experience at other companies such as Frito-Lay, P&G and Starbucks to his new role.

Forget Big Data. Instead of starting with the concept of Big Data, why not start with what you want Big Data to help you achieve: Big Actions - more clearly stated, revenue-generating actions.

Following a limited distribution in the northeast, Sparkling Fruit2O has seen a positive response both from consumers and retailers.

In order to grow market share, the company embarked on a mobile solution strategy in March 2007 that would abandon its 100 percent paper-based retail execution system.

Orchestro-to-Go is expected to put the power of the demand signal repository (DSR) and advanced algorithms at the fingertips of field personnel.

The solution was developed with the key goal of allowing a field sales representative to complete their tasks using a mobile tablet device without the fear of losing connectivity at any given time.

The beverage company reduces its paper and streamlines its processes with a solution from Spring Mobile Solutions.