Personalization

The Kleenex brand is elevating its passion for design by partnering with well-known style icon Isaac Mizrahi to introduce four new and unique designs to the Kleenex Expressions line of products.

Forget Big Data. Instead of starting with the concept of Big Data, why not start with what you want Big Data to help you achieve: Big Actions - more clearly stated, revenue-generating actions.

The luxury Belgian chocolatier has chosen eCommera and its cloud base e-commerce platform DynamicCommerce, which is powered by Demandware.

Digital is blurring the boundaries between consumers, stores and consumer brands. This holds major opportunities for consumer facing brands prepared to radically reshape for the digital world and clear risks for those who fail to.

The candidate will be responsible for establishing the strategic direction for Campbells advertising, media, global design and digital marketing and social media, and for ensuring alignment with Campbells business strategies.

The new campaign focuses on the brand's iconic, yet evolving image and continued partnership with stylist and fashion icon, Rachel Zoe.

Amway introduces a personalized health assessment to eliminate the guess work from supplementation.

Because we know it's important to stay on top of your retail customer's strengths and weaknesses, we're bringing you new research findings from our sister publication, RIS News, which benchmarks the progress of omnichannel strategies in retail.