Levi’s will continue to scale its AI-enabled product recommendation technology across the globe as the company reaps the benefits of providing more personalized direct-to-consumer experiences.
Over a year into the COVID pandemic, it’s clear that shopping behaviors have shifted dramatically. Digitally influenced sales continue to increase, and digital sales overall have been boosted due to the shift to online shopping.
Now in its 10th year, the awards are given to retail CIOs who have demonstrated an innovative use of technology that has moved their retail organization forward. The 2021 winning duo include Vera Bradley Inc. CIO Adam Fox and Ulta Beauty CIO Elliott Rodgers.
Coca-Cola is seeing the fruits of its digital transformation efforts in connecting with consumers around the globe, as the beverage company expects prioritization of revenue growth management (RGM) to help manage input inflation.
The sense of urgency around a cohesive cross-platform strategy is real, and it’s critical for business leaders to ensure e-commerce is properly resourced internally.
The food manufacturer has been able to take learnings from a consumer decision tree to help retailers optimize their shelf sets and assortments through the strategic relationship.
