The outdoor products company launches an interactive e-commerce site as part of the third piece of its previously announced direct-to-consumer strategy.
Two solutions from Bazaarvoice are expected to provide Danskin customers with detailed product information and valuable insight for their active apparel purchases.
The parent company of Pur Minerals and AloetteCosmetics is using e-mailmarketing messages to recruit new Facebook fans, providing the companya loyal group of brand advocates.
A contest from the SunChips brand and National Geographic aims to inspire individuals and organizations who want to improve their communities in a sustainable way.
The site -- www.wd40uses.com -- allows members to submit stories, photos and videos showing the creative ways they protect their investments and avoid paying for expensive repairs or replacement items.
