Customer Experience

Coffee chain giants Starbucks and Costa Coffee are leading the way when it comes to engaging with UK social media users, according to the latest Food and Beverage Social Media Benchmark from eDigitalResearch.

QVC's mobile commerce business has grown steadily year over year, currently accounting for 37 percent of U.S. e-commerce revenue in the second quarter 2014.

Betty Crocker launches its new cookbook for iOS App to cut through the clutter and simplify cooking with smartphone or tablet.

The leading women's accessories brand will leverage ShopperTrak solutions to improve customer experience, profitability and effectiveness.

The company will add more than 30 new positions, leveraging the wealth of high-caliber talent in this market.

The companies are partnering to set up WiFi on Coca-Cola machines and provide free internet access to impoverished communities in South Africa.

An inspiring new project from American Standard Brands demonstrates how consumer marketing expertise paired with engineering know-how can open up opportunities in emerging markets.

The executive has over 15 years of general management experience in the consumer packaged goods industry across confections, beverage, food, and snacks.