Customer Experience

The exclusive joint platform enlists musicians and athletes to inspire consumers to make a difference in the world.

An authentic brand purpose will be critical for building loyalty among modern, proactive "prosumers."

The end-to-end platform does everything from maintaining appropriate stock levels to determining market-specific pricing and measuring promotion results.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: internet-enabled augmented reality tools from NexTech.

Consumer goods companies should stop looking at the various sales channels that are now available and focus more on the one all-important common denominator across them: the consumer.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: AI-driven consumer engagement tool Breinify.

The unique venue boasts an exclusive collection of rare whiskies along with guided tastings and virtual educational experiences.