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Customer Experience

  • Tip of the Spear Technology: Teckst

    CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: customer communication platform Teckst.
  • Supply Chain Report 2018

    The evolution toward an omnichannel marketplace is driving a revolution within the consumer goods supply chain, as companies rebuild their traditional practices in response to radically different consumer behavior. CGT examines the state of the consumer goods supply chain in this fifth-annual report.
  • Price Chopper Picks ItemMaster as Exclusive Provider

    The solution provider's "WellnessMaster" tool is expected to give the regional supermarket chain's shoppers a customized product-search experience.
  • Tip of the Spear Technology: EverThread

    CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: digital image production tool EverThread.
  • P&G Buys Ethnic Beauty Company

    Acquisition of five-year-old "ankle biter" Walker & Company further underscores the disruption that the digital age has wreaked on the men's grooming category.
  • Lego Offers Augmented Play Experiences

    An AR-fueled app provides children with an ongoing variety of interactive and experiential play experiences and scenarios related to the brand’s physical products.
  • Adidas, Foot Locker Launch Empowerment Campaign

    The exclusive joint platform enlists musicians and athletes to inspire consumers to make a difference in the world.
  • Report Finds Retail Disruptors in All Shapes, Sizes

    But the report from Retail Systems Research/JDA finds commonality in their unique approaches to unified commerce, informed insight, customer acquisition and the role of the physical store.
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